Digital Marketing with AI is a practical course designed to teach students how to promote a business, brand, product, or service online using modern digital marketing strategies and AI tools.
The course covers Social Media Marketing, Content Marketing, SEO, Google Marketing, Google ads, Facebook & Instagram Ads, Email & WhatsApp Marketing, AI-powered marketing, and Freelancing. Students will also work on a Live Project to gain real-world experience.
No advanced technical knowledge is required. The course is suitable for students, beginners, business owners, freelancers, and anyone who wants to build a career in digital marketing.
Learn the basics of digital marketing, online marketing channels, customer journey, marketing funnel, and how businesses grow online.
Learn how to build a professional brand identity, create an online presence, and set up business profiles across digital platforms.
Learn Facebook, Instagram, LinkedIn, YouTube and WhatsApp marketing, content planning, audience building, and social media strategy.
Learn how to create engaging content, captions, blogs, videos, reels, and content calendars to attract and engage audiences.
Understand SEO basics, keyword research, on-page SEO, local SEO, content optimization, and ways to improve online visibility.
Learn Google Business Profile, Google Search, basic to advanced Google Ads, keyword targeting, and strategies to reach potential customers.
Learn Meta Ads fundamentals, campaign objectives, audience targeting, ad creatives, budgeting, lead generation, and campaign analysis.
Learn how to use AI tools for marketing research, content creation, ideas, copywriting, image generation, ad creatives, and marketing productivity.
Learn email campaigns, customer communication, WhatsApp Business, promotional messaging, follow-ups, and customer engagement strategies.
Learn email campaigns, customer communication, WhatsApp Business, promotional messaging, follow-ups, and customer engagement strategies.
Apply the skills learned throughout the course to a practical marketing project and complete a final assessment.